Educational Psychology and Foundations of Education
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Browsing Educational Psychology and Foundations of Education by Author "Kamwaria, Alex N."
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Publication Open Access Strategies of Addressing Challenges Related to Social Media Use in Youth Ministry: A Study of Protestant Churches in Kesses Sub County, Kenya(Journal of African Interdisciplinary Studies, 2023-06) Mbithi, Joshua N.; Kamwaria, Alex N.; Kinuthia, ReginaThe level of utilisation of social media platforms towards evangelisation and youth ministry activities has been found to be low. The advantages of social media in reaching out to the youth through the gospel of Jesus Christ are many as evidenced from cross country studies. This study was conducted to recommend strategies that the Church could adopt to make sure that social media use in youth ministry activities increases among Pentecostal churches in Kenya. The study was conducted in Uasin Gishu County that is dominated by quite a number of protestant churches. The study was conducted in Kesses Sub County involving protestant churches (240) youth pastor and youth leaders. In sample size selection, 30.0% of the churches (80 in number) were chosen resulting to a sample of 400 respondents. Data collection was through interview and questionnaire. Analysis of data was done using descriptive statistics for quantitative data and thematic content analysis for qualitative data. Results show that respondents suggested various strategies that protestant churches can use to promote and increase their presence in the social media platforms because majority of youths are present there. the Churches should consider purchasing of the right facilities (computers, network adapters, standby generators, lighting system, sound mixers among others) would also beneficial not only to youth ministry but Church as a whole in using the social media platforms to evangelise. To parents, there is need for them to support their kids acquire or use technological devices to access youth ministry content shared by their Churches. To youth departmental leaders, there is need for them to have a well workout plan and programme on how, what and when they are broadcasting their services to ensure the highest number of youth are reached from their remote or virtual locations.